Boston Public Health Commission
Boston Public Health Commission will maintain referral systems with community partners; host enrollment sessions throughout the city with a focus on the East Boston and Dorchester communities; leverage social media and local cable access; scale up flyering in census tracts with the highest rates of uninsured, with an emphasis on local businesses and community organization; and develop a multilingual plain language form that outlines when and how a consumer needs to update the state with pertinent information to maintain coverage.
Brockton Neighborhood Health Center
Brockton Neighborhood Health Center will partner with community organizations; help patients update account information, make payments and understand communications from the MassHealth and the Connector; reach out to patients via phone or mail to ensure they understand changes and take steps to maintain coverage; and work closely with patients through individual education and coaching to address post-enrollment issues like selecting a health plan, choosing a primary care provider, and making payments online.
Cambridge Economic Opportunity Committee
Cambridge Economic Opportunity Committee will leverage partnerships with local community organizations; staff tables at cultural festivals, community fairs, faith-based organizations, and housing developments; disseminate flyers, door hangers, and utilize social media; provide education on the payment system through the Health Connector; provide post-enrollment assistance by educating about choosing a plan, making appointments, how to read medical bills, and questioning charges; and offer financial coaching in light of addressing premium payments.
Caring Health Center
Caring Health Center will implement an extensive media and grassroots community outreach campaign to promote enrollment via multilingual television, radio, newspaper, print, social media, and website advertisements; deliver outreach at numerous community events and venues; support MassHealth members impacted by the Accountable Care Organization transition, increasing knowledge and awareness of new coverage options; develop and facilitate multilingual discussion groups to understand health system challenges; and develop facilitators’ guides, educational handouts, and a survey instrument to assess consumers’ understanding of public health insurance availability, policies, and literacy.
Community Action Committee of Cape Cod & Islands
Community Action Committee of Cape Cod & Islands will participate in outreach activities in Cape Cod and Nantucket; utilize local and social media to inform clients of updated information on MassHealth and Connector plans; outreach to unemployed populations through a partnership with Career Opportunities Center and to immigrant communities through the Immigration Resource Center; use plain language tools developed for multilingual audiences; and coordinate with Volunteer Income Tax Assistance tax sites in sharing materials with clients as they receive tax preparation assistance.
County of Dukes County
County of Dukes County will develop outreach materials describing MassHealth and the Health Connector programs using health insurance literacy guidelines; use paid and unpaid advertising, social media, and the website to promote affordable insurance information; partner with local Navigators and Certified Assistance Counselors, and state and local agencies to advertise, support, and assist with plan changes during Open Enrollment; educate consumers on how to set-up accounts, submit applications, select plans, and pay premiums online, with a focus on estimating seasonal and self-employed income; and engage in advocacy efforts, providing feedback to state agencies with concerns about system issues that create barriers to coverage for eligible consumers.
East Boston Neighborhood Health Center
East Boston Neighborhood Health Center will conduct outreach in partnership with local community organizations; implement a pilot program for contacting self-pay patients to assist with re-applying for health insurance; design a multilingual flyer series to educate patients on how to proactively ensure long-term health insurance coverage, provide changes in status to MassHealth, how and when to make premium payments, how to use insurance when accessing services, and what to do if coverage is cancelled; and cross-train Call Center staff supporting clinical departments to provide appropriate health insurance information to support patients.
Ecu-Health Care will conduct outreach in partnership with local community organizations and institutions; provide direct-to-consumer outreach via phone or mailings to Berkshire Medical Center uninsured patients as identified through an automated referral system; partner with other area health and human service organizations to establish an online referral system; review with clients the contents of a member packet including information on what changes to an account need to be reported, staying healthy with your new insurance, eligibility and benefits, how to make a payment, and advanced premium tax credits; and expand digital media, billboards, public broadcast, and radio advertising.
Edward M. Kennedy Community Health Center
Edward M. Kennedy will expand assistance on weekend hours; assist in educating about 13,500 MassHealth patients who will be impacted by changes related to the 1115 waiver and transition to the Accountable Care Organization model; verify the insurance status of current patients days in advance of upcoming appointments; work with insurers to identify members who are up for renewal and provide assistance; formalize an outreach and enrollment network to identify at-risk individuals and refer them to the Outreach/Enrollment team; and partner with community centers and places of worship.
Family Health Center of Worcester
Family Health Center of Worcester will conduct outreach with partner agencies; advertise Navigator services in local media; review all eligibility determination letters received from MassHealth and the Connector, proactively contacting patients who were denied or lost coverage, and assist them in completing the application or re-applying; use multilingual call center software to send auto reminders and targeted messages to patients with impending deadlines; provide group information sessions at agencies that serve target population; and host monthly orientations for new patients to help them understand how to navigate services at the health center.
Greater New Bedford Community Health Center
Greater New Bedford Community Health Center will educate patients on practices that will help them obtain and maintain coverage, including an overview of the enrollment process, action steps needed, and key deadlines; set-up a secure drop-box for patients to deposit documentation to expedite the collection and application processes; develop reminder cards that highlight important dates, deadlines, and outstanding documentation; proactively review copies of patients’ notification letters from MassHealth and the Connector to provide targeted assistance for those denied for coverage; and target outreach at self-pay patients, which the health center is seeing at increased rates, to discuss coverage options and assist in the enrollment process.
Hilltown Community Health Centers
Hilltown Community Health Centers will partner with local community organizations; advertise and author articles in local newspapers and on social media; open a new site in Amherst; work with Managed Care Organizations, MassHealth, and the Connector to proactively identify consumers who need to renew their coverage, and provide assistance; work with employers, small businesses, business associations, home care agencies, and other organizations to reach part-time, seasonally, and self-employed people at risk for churn; and develop an advertising and social media campaign informing the public about the important of renewing coverage and open enrollment.
Lowell Community Health Center
Lowell Community Health Center will institute a “triage” system to improve efficiencies in how patients are provided with enrollment assistance; extend enrollment hours at the health center; provide educational workshops for clinic and agency staff; develop a reminder checklist on the importance of reviewing correspondence from state offices and completing the re-determination form to avoid gaps in coverage; establish a tracking system that enables staff to reach clients with timeline reminders about renewal dates and post-enrollment issues; develop a comprehensive, multilingual patient education flyer with key insurance information; participate in local community health events to promote insurance counseling and enrollment; create a multilingual brochure listing available health insurance options; and offer quarterly onsite educational sessions for providers, front-line staff, and community agencies on health insurance topics.
The Dimock Center
The Dimock Center will utilize its practice management system to run registries of individuals who might be at risk of losing their coverage based on insurance transitions; lead workshops and information sessions at the health center and with community partner agencies to educate patients on how to apply for, enroll in, and maintain health coverage; notify patients within four to six weeks of application to ensured they received their coverage confirmation letter, remind them of any expiration or renewal dates, and confirm next steps to ensure coverage is maintained; set up alerts in the electronic health record to notify staff of coverage expiration dates a few weeks prior to flag patients that need help with renewal applications.
The Joint Committee for Children’s Health Care in Everett
The Joint Committee for Children’s Health Care in Everett will promote messages about health insurance enrollment via its Facebook page, newsletters, and the City of Everett’s website; place multilingual media ads and coordinate appearances and PSAs for radio stations and cable TV programs; coordinate large-scale enrollment events in partnership with community organizations; offer weekly night drop-in sessions for clients to bring questions or copies of letters to receive group level assistance with enrollment questions; create a renewal flyer to explain the process to applicants; work with the Volunteer Income Tax Assistance agency to assist clients who must reconcile their tax credits; and maintain and develop referral systems with provider organizations.